2024

Parlae Vodka Branding

I am currently a Graphic Designer for George Fox University’s Marketing and Communication team. I focus on creating visual assets to attract perspective students and enhance the student experience from application through alumni status. My work includes designing for a variety of media, such as web, social media, digital ads, emails, postcards, signage, flyers, stickers, and packaging.

Below are some select projects I had the pleasure of creating.

Brand Colors

Ensuring all assets are consistent with the George Fox University brand, while finding new and creative ways to connect with perspective students across various media platforms.

Challenges

By maintaining key brand elements such as colors, typography, and imagery across all materials, we ensured a unified visual presence while still providing flexibility for new brand elements.

Solutions